‘TAA’ (Teknolojiye Atarlanan Adam), created by Ekin Kollama, is a content format that attracts attention with its unusual product reviews. By combining the robustness and performance of technological products with fun and detailed durability tests, it has become one of the favorite content producers of technology enthusiasts since 2015. TAA, which has included different guests in its program over time, has managed to reach a wide audience by increasing the variety of content and continues product reviews with its own unique style.